We like: The HAPTICA® live now has its own Facebook page. With immediate effect not only current information on the event can be found at www.facebook.com/hapticalive/, but also posts on the theme of haptic advertising. Examples of best practice, new discoveries, anything unusual, important facts and trivialities – everything that lends this marketing tool its special charm, will be conveyed to interested parties and potential visitors of the “Experience of Haptic Advertising” via the social media channel with approx. 26 mil. users. As such, the organisers, the Cologne-based publishing company WA Media are in addition to the company’s presence on Facebook creating a further platform, which addresses the theme of promotional products in a targeted and user-focused manner.

The fifth issue of the HAPTICA® live is being staged on March 22, 2017 at the World Conference Center Bonn. It addresses promotional products distributors, advertising agencies, employees from the marketing departments of companies and industry service providers. Visiting the event is free of charge, it is however necessary to register in advance at www.haptica-live.de/mainpage/#_anmeldung.